Posted by T Rex on January 29, 2008
Finally EMI gets some good press.
EMI will give away three free tracks by including codes with the NY Daily News on February 3 (Super Bowl) and February 10 (Grammies). To redeem the codes, NY Daily News buyers will visit the newspaper’s website and enter the codes. NY Daily News paid EMI a lump sum which the label will pass back to the artists.
“The Daily News’s impressive Sunday readership gives EMI a great chance to showcase our talented family of artists to the large and diverse population of New York City and the surrounding areas,” said Ronn Werre, Executive Vice President of Global Sales for EMI Music. “Our agreement with the Daily News will help us expose new audiences to the ease and quality of digital music while ensuring our artists are compensated for the music they create.”
See Wired article here.