Runaway Dinosaur

For the love of the music…..

Remember videos?

Posted by T Rex on November 26, 2007

coull.jpg

The days of MTV showing music videos are long gone and replaced with awful, semi real, annoying reality shows. Continuing the theme of new revenue streams these new interactive videos have a lot of potential in the age of Youtube.

A U.K based interactive media firm Coull has launched a Youtube style site that allows users to convert any traditional video to an interactive format and publish it for free.

“The realization that you can just click on a video and it takes you somewhere is huge,” Coull CEO Irfon Watkins says. “It can lead users to merchandise, tickets and anything else the artist or label wants to sell.”

“Neither Watkins nor the labels he has partnered with on interactive videos would comment on the cost of the videos’ production. And representatives at Universal and Sony BMG say it’s too early to give concrete figures on online sales of albums, tickets and merchandise due to interactive video installation.”

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

 
%d bloggers like this: